Toshiba aims to create a sensation with a launch campaign spanning across television, print, out-of-home media and digital media. The campaign will be fronted by popular actress and model, Solenn Heussaff, the brand ambassador for Toshiba.
Toshiba chose her as its new Brand Ambassador because her alluring combination of a fresh image and sophisticated character reflects qualities which Toshiba brings to its products. This provides a close-to-the-heart appeal for the Philippines consumers. Her undeniable style and real talent are the perfect match for Toshiba's innovative and technologically advanced products. As the official Brand Ambassador for Toshiba in the Philippines, she will be featured in Toshiba advertisements for notebook PCs, TVs and home appliances in the major media.
Speaking on her endorsement for Toshiba, she shares her happiness of working with Toshiba: "It's a great honor to be chosen as Brand Ambassador for Toshiba in the Philippines. Toshiba products are stylish and technologically advanced and they embody the kind of life I want to lead."
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Born on July 20, 1985, Solenn is a French-Filipina VJ, actress, TV host, model, singer, fashion designer, painter and professional make-up artist. She is multi-faceted with many talents. She was one of the castaways on Survivor Philippines: Celebrity Showdown, which aired from August 30 to December 3, 2010 on GMA Network, where she made it to the Final Three. In December 2010, she signed a recording contract with MCA Universal Philippines, a movie contract with Regal Entertainment and a television contract with GMA Network and GMA Artist Center. Having won the New Movie Actress in Star Awards in March 2011 she is now one of the most famous faces in the Philippines' entertainment industry.
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